Unity’s board of directors unanimously rejected a proposal from software company AppLovin for a $ 17.54 billion merger.
On Monday, the company said the proposal “was not in the best interest of Unity’s shareholders” and that it would now carry out a previously announced deal to merge with another mobile technology company, IronSource.
“The board continues to believe the IronSource transaction is attractive and will provide an opportunity to generate long-term value through the creation of a unique end-to-end platform that allows creators to develop, publish, manage, monetize and grow from live games and 3D content in real time without interruption, ”said John Riccitiello, CEO of Unity.
“We remain committed and excited about Unity’s agreement with ironSource and the substantial benefits it will create for our Unity shareholders and creators.”
Unity is one of the most popular game engines in the world, used in major games like Pokemon Go and Call of Duty: Mobile.
Unity CEO John Riccitiello recently apologized and promised to “do better” after calling developers who didn’t prioritize monetization “fucking idiots” in an interview.
Riccitiello made the controversial comments in an interview with PocketGamer.biz, in which he was asked about some developers’ rejection of the suggestion that monetization should be implemented earlier in the creative process of games.
