European soccer clubs hold the largest following in the United States. Fans look to attach themselves to a team they can identify with, without traditional regional barriers.
The decline in popularity that the Premier League has seen in the last two decades has spread to the American market. Currently, fans want to connect with high-profile brands and sports.
America has many cultures and ethnic groups that mix in the country. As such there is a lot of commercial success for some European teams in the US.
Top-5 most popular European clubs in the United States
In a recent survey conducted by YouGov USA, which is designed to offer a broad and balanced view of the American population, the most supported clubs were revealed.
The USMNT and USWNT are the two most followed soccer teams in America, naturally. Read also : According to polls, half of Americans are soon predicting a U.S. civil war. But, these are the best European clubs supported in the United States.
#1 – Manchester United (29% popularity)
Manchester United dominated American soccer before anyone else. To see also : President Biden announces recipients of the Presidential Medal of Freedom. From signing a unique marketing partnership with the New York Yankees in the early 2000s, United have marketed themselves well to the American people.
Great pre-tournament celebrations followed as United States fans clamored to catch a glimpse of legendary players such as Wayne Rooney, Cristiano Ronaldo and Paul Scholes.
There is a degree of irony in this. Manchester United is very popular in the US, with a 29% popularity poll of citizens polled by YouGov USA. However, Manchester United fans hate their Americans, the Glazer family, when they pursued a sale of the club without their own money.
#2 – Barcelona (27% popularity)
Barcelona has the largest number of Latin American residents in the United States. On the same subject : President Biden’s remarks at the Launch of the Global Infrastructure and Investment Partnership.
Their success under Pep Guardiola propelled them into the stratosphere in terms of world acclaim.
The emergence of Lionel Messi as the best man who ever lived has also greatly strengthened the Blaugrana’s marketing and American support.
A recent drop in results held them back. Many predict that Barca’s El Clásico rivals can beat the Blaugrana.
#3 – Real Madrid (26% popularity)
Real Madrid is the most successful soccer team in European history. They have won 14 European Cups/Champions League titles and always have great players in their squad.
Florentino Perez’s first Galactico era gave Los Blancos’ US star a real shot in the arm. The presence of David Beckham and Ronaldo Nazario, two of the most famous players, is a great purchase.
Real Madrid also benefits from a lot of Latin America in the state, and the club is very important in that region.
#4 – Chelsea (25% popularity)
Chelsea’s popularity in the US has almost certainly gone down over time. While the Premier League is a global game, the Blues are the most successful team.
The use by Roman Abramovich and his subsequent spending changed Chelsea. The club had some of the best coaches and players in the world.
Despite not being the most marketable club, US fans have grown fond of Chelsea due to their almost non-stop trophy run since 2003.
Now, to help the best American talent in Christian Pulisic, with an American.
#5 – Liverpool (22% popularity)
Liverpool and Manchester City have the same 22% popularity in the YouGov USA survey. However, the Reds have a long history of US support.
Liverpool is one of the most successful British football clubs. As more people immigrated to the United States, a wave of support for the Reds followed.
Once the importance of the game increased, Liverpool remained strong. The recent success under the management of Jürgen Klopp has renewed the fire in the state.
Years in limbo left LFC playing in the US market. However, the management team of FSG and professional players such as LeBron James gave the American people a favorite of the Premier League.
