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Center for Media, Entertainment & The games will showcase the strength of the sports community in Los Angeles and beyond

, /PRNewswire/ — On October 21, the Center for Media, Entertainment & Sports at the UCLA Anderson School of Management will host UCLA’s first annual Global Sports Business Forum in the historic Pauley Pavilion on the UCLA campus. Featuring decision makers from media platforms, sports teams and leagues, and innovators from global technology and product companies, the day-long conference will focus on the proliferation of business opportunities across sports environment.

The event will explore the innovations and consumer trends that will impact the industry in the coming years, including global fandom, sports betting, social networking and entertainment, NIL (name, image and format), and emerging technologies. appeared as NFTs and the metaverse.

“UCLA and Los Angeles sit at the center of the global sports ecosystem,” said Jay Tucker (’09), executive director of the Center for Media, Entertainment & Sports. “We are introducing this experience to give professionals access to the business opportunities that arise from sports, and to create a forum that brings together members of this very special community.”

In addition to traditional lectures, the experience will have workshops for students and athletes, an exhibition area that shows the first methods and new technologies related to the performance of athletes, fan experiences, smart spaces and more.

“UCLA Anderson’s faculty, board members and alumni have deep ties throughout the sports and entertainment industry,” said Eric Johnson, department director of the Center for Media, Entertainment & Sports. “Those relationships, along with our ties to the UCLA Athletics department, will give us the power to manage a best-in-class experience that benefits industry professionals and students seeking careers in the region.”

Students and athletes will benefit from sessions that explore how social media and networking have changed the industry, creating opportunities for influencers, marketers and entrepreneurs. Additionally, the Sports Business Summit will feature financial literacy workshops to help athletes maintain and grow their wealth.

Featured speakers and speakers include:

Tickets are now on sale and additional producers, performers and event partners will be announced in the coming days as the Center for Media, Entertainment & Games run programs leading up to the big event.

For more information about the Global Sports Business Forum, please contact [email protected].

About Media Center, Entertainment & SportsUCLA Anderson Center for Media, Entertainment & Sports empowers students to start careers in the industry by offering world-class research, training and programs that focus on the future of the media business. The center sits at the cutting edge of media and digital technology and provides unparalleled access to the business leaders driving innovation in many of the world’s most successful entertainment and sports industries.

About the UCLA Anderson School of Management The UCLA Anderson School of Management is one of the world’s leading business schools, with faculty members recognized worldwide for their teaching excellence and cutting-edge research. managerial thinking. Located in Los Angeles, a gateway to Latin American and Asian economies and a city that produces innovation in a variety of careers, UCLA Anderson’s MBA, Fully Employed MBA, Executive MBA, UCLA-NUS Executive MBA, Master of Financial Engineering, Master. of Science in Business Analytics, doctoral and graduate programs incorporate the school’s Think in the Next ethos. Here, approximately 1,800 students are trained each year to become global leaders in search of tomorrow’s business and social solutions.anderson.ucla.edu

Media: Paul Feinberg[email protected](310) 794-1215

SOURCE UCLA Anderson School of Management

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