Once you know what data you want to track, it’s helpful to have a dashboard where you can see it all in one place.
In theory, there are software tools you can use to create dashboards, but these often require a lot of technical skill. A simpler approach is to create a spreadsheet dashboard. This will require you to manually move data into the spreadsheet, but in Microsoft Excel or Google Sheets you can create graphs that help you visualize your progress. This approach also gives you a document that can help you lead strategy and accountability meetings.
This exercise can help you get started on your dashboard and create processes for keeping it updated.
01. Get Started
Select up to 10 metrics that are important to you: See the article : Special increase in mileage rate to compensate for travel.
Average web session duration
Website pages/session
Website referrals
Website bounce rate
Website conversions
Website demographics
Email Contacts
Email open rate
Email click-through rate
Email conversation rate
Email sharing rate
Email unsubscribe rate
Social post reach
Applause rate (e.g., likes)
Amplification rate (e.g., shares)
Engagement rate
Follower growth rate
Social click-through rate
Social conversation rate
{{!–<div class=”report-type-selection / container / d-none d-xl-block”> <div class=”row / align-items-center”> <div class=”col-4 / report-type-selection__type”>{{add @index 1}}. {{{type}}}</div> <div class=”col-2″>{{> flux frequency}}</div> <div class=”col-4″>{{> flux owner-input}}</div> <div class=”col-2″>{{> flux meeting-frequency}}</div> </div> </div>–}} {{#each interactiveSlides.[0] as |slide|}} <div class=”report-type-selection / container”> <div class=”row / align-items-center”> <div class=”col-12 col-lg-4 / report-type-selection__type”>{{add @index 1}}. {{{slide.title}}}</div> <div class=”col-12 col-lg-2″> <div class=”report-type-selection__title / d-flex d-lg-none”> {{../report-selection-grid-header-mobile.frequency}} </div> <select class=”dropdown-select / frequency / form-select” aria-label=”Choose”> <option hidden>Choose</option> {{#each ../frequency as |option|}} <option value=”{{.}}”>{{.}}</option> {{/each}} </select> </div> <div class=”col-12 col-lg-4″> <div class=”report-type-selection__title / d-flex d-lg-none”> {{../report-selection-grid-header-mobile.owner}} </div> <div class=”input__text”> {{#if ../owner-input.label}} <label for=”{{../owner-input.id}}-{{@index}}” class=”form-label”>{{{../owner-input.label}}}</label> {{/if}} <input type=”text” class=”form-control” id=”{{../owner-input.id}}-{{@index}}” maxlength=”{{#if ../owner-input.max-character-count}}{{../owner-input.max-character-count}}{{else}}100{{/if}}” placeholder=”{{../owner-input.placeholder}}” aria-label=”{{../owner-input.placeholder}}” aria-describedby=”{{../owner-input.id}}-{{@index}}-help”> {{#if ../owner-input.help}} <div id=”{{../owner-input.id}}-{{@index}}-help” class=”form-text”>{{{../owner-input.help}}} </div> {{/if}} </div> </div> <div class=”col-12 col-lg-2″> <div class=”report-type-selection__title / d-flex d-lg-none”> {{../report-selection-grid-header-mobile.meeting-frequency}} </div> <select class=”dropdown-select / meeting-frequency / form-select” aria-label=”Choose”> <option hidden>Choose</option> {{#each ../frequency as |option|}} <option value=”{{.}}”>{{.}}</option> {{/each}} </select> </div> </div> </div> {{/each}}
YOUR DASHBOARD PLAN
02. Types of reports
{{#each interactiveSlides.[0] as |slide|}} <div class=”row”> <div class=”col-5″> <strong>{{add @index 1}}. {{{slide.title}}}</strong><br /> {{{slide.subtitle}}} </div> <div class=”col”> {{{slide.frequency}}} </div> <div class=”col”> {{{slide.owner}}} </div> <div class=”col”> {{{slide.meeting-frequency}}} </div> </div> {{/each}}
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