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Meralee Fredenburgh, newly appointed executive director of the Arts of Great Falls

Photos contributed

The Arts of Great Falls, a community -supported nonprofit, welcomed its new executive director, Meralee Fredenburgh, on July 1 Fredenburgh is an eight -year resident of Great Falls and conducts professional experience as founder of Radiant Marketing, a company that “shines a spotlight on small businesses and nonprofits through marketing services designed to maximize impact ”.

Fredenburgh also brings a strong background in grassroots service leadership and fundraising, as evidenced by her work with the Women’s Club in Great Falls, the Great Falls Celebration Foundation, and, most recently, the Great Falls Grange Foundation. According to Fredenburgh, “What kind of magic is to pull people together and push them to compromise for greater good … so you can move forward?”

Fredenburgh’s short -term goal as executive director of the Arts of Great Falls begins with raising awareness of nonprofit organizations. She wanted to raise awareness of all art groups in Great Falls.

“Collectively, in its power, we unite together,” Fredenburgh said. “There’s data behind this. When you have a strong arts community, it attracts people from all over the area. I think it benefits business and real estate,” Fredenburgh said. He makes an analogy to a school that is good at drawing people to an area. Likewise, a strong arts community attracts people to an area.

Fredenburgh understands that art groups have worked hard to form their identity. He collaborated with many groups in Great Falls.

“If we find a way to describe and differentiate each of these unique groups, but also collectively promote how many artists and how much art (produced) is part of the Great Falls community, I think it will go a long way.… Draw people together and build strength in numbers, ”Saurna.

Fredenburgh’s second short -term effort is to bring art awareness in Great Falls through activities such as the recent booth in Celebration 4 July. Finally, awareness can be expanded by the “double -edged sword” of social media presence. “Incredibly important, not just for individuals and celebrities, but also for community organizations,” Fredenburgh said. They combine communication vehicles to raise awareness and draw new people to the studio, online gallery exhibitions, and web pages.

Fredenburgh’s long -term goal is to enhance collaboration with community partners, businesses, and other organizations, such as the Arts of Great Falls recently conducted with the Great Falls Garden Club for a tour on June 4th.

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