Breaking News

Up to 200,000 people estimated to travel to Vermont for total solar eclipse How fast will April’s total solar eclipse travel? The UN Security Council demands a ceasefire in Gaza during Ramadan Mexico in the emerging world order Pennsylvania State Guard Organizes Lithuanian Foreign Minister US Abstention from UN Security Council Resolution on Gaza – US State Department USA beats Mexico 2-0 thanks to goals from Adams and Reyna to win 3rd consecutive CONCACAF Nations League Mexico x United States | Highlights Meaning | The Case for American Intervention in Haiti Julian Assange to hear results of key US extradition ruling

A new report launched at the World Innovation Summit for Health (WISH), jointly produced by WISH partners and the World Health Organization (WHO), calls on governments, sports authorities and the wider sports community to maximize the investment and enthusiasm generated. through sporting mega-events and leave more lasting health benefits to communities. Report, Playing the Long Game; The Promoting Physical Activity Through Sport Mega-Events Framework recommends ways to strengthen the legacy of mega-sport events to more effectively contribute to increasing physical activity and improving the health of populations.

“Large-scale sporting events are an important opportunity to promote the health and social benefits of physical activity and sport, and to ensure a sustainable health legacy for generations,” said Dr Tedros Adhanom Ghebreyesus, WHO Director-General. “But sporting events are often missed opportunities to create lasting change. The Playing the Long Game report highlights how learning from past events and better planning can lay the foundations for a healthy and sustainable sporting legacy.’

Regular physical activity, including exercise, has been shown to help prevent and treat noncommunicable diseases (NCDs) such as heart disease, stroke, diabetes, and breast and colon cancer. It also helps prevent high blood pressure, overweight and obesity and can improve mental health and well-being. Increasing participation in sport and physical activity can save lives, improve health and contribute to stronger, more resilient health systems and communities.

But one in four adults and four in five teenagers are not active enough; There has been little change in average levels of physical activity over the past 15 years.

Global sporting mega-events attract millions of viewers and significant investment, and can make an important contribution to promoting public health messages and increasing physical activity through effective event legacy programs. However, there is currently no global standard for what a sporting event’s legacy should be; The requirements set by different organizers for organizing events vary and there are no standard metrics for planning, delivering or assessing the long-term impact of the legacy of sporting events.

“Many cities that host sports mega-events have big plans to leverage the momentum around these events to increase physical activity and improve health. But time and time again, we can’t show a measurable impact; the data just isn’t there,” said Didi Thompson, WISH- Director of Research and Content.

For the first time, a framework is presented for designing and implementing these legacies to maximize reach and impact on community participation in sport and physical activity. Playing the Long Game outlines 7 strategies for delivering meaningful legacies for sporting mega-events, beginning with the planning and bidding process and extending 10 to 20 years beyond the event itself, to promote better health for years to come. One recommendation is to establish common common performance indicators to measure impact across the lifecycle of its legacy, including design, planning, delivery/implementation and evaluation.

The framework is based on the strategic objectives set out in WHO’s Global Action Plan on Physical Activity 2018-2030: More Active People for a Healthy World (GAPPA), which outlines a comprehensive approach to promote participation and behavior change and ultimately influence increased physical activity. in all populations.

The COVID-19 pandemic has significantly reduced participation in physical activity and sports worldwide. It also increased depression and anxiety by 25%. COVID-19 has highlighted more than ever the importance of stepping up efforts to get more people involved in regular physical activity and sports.

Globally, communicable diseases account for 74 percent of deaths each year, and will place a significant burden on health systems and communities if efforts to promote sport and other physical activity among their populations are not improved. The increase in NCDS is projected to result in losses of US$47 trillion between 2010-2030.

The WHO 2018-2030 global action plan on physical activity promotes active societies, people and environments to support the global goal of increasing participation in physical activity by 15% by 2030.

Playing the Long Game, launched at the Sport for Health Conference, builds on the 2020 World Innovation Summit for Health (WISH) publication, Stepping up to the plate: Planning for a durable health legacy from major sporting events, and focuses on choice. the legacy of sporting events to improve health by increasing participation in physical activity locally and globally.

Report authors: Fiona Bull, Paul Simpson, Didi Thompson, Abdulla Saeed Al-Mohannadi, Ravinder Mamtani, Javaid Sheikh, Mohammed Bin Hamad Al-Thani.

The Sport for Health Conference, which includes the 4th Annual Football is Medicine (FIM), is organized by the World Health Organization, the Qatar Ministry of Public Health and the Amazing Generation Foundation. Healthy 2022 World Cup is an activity within the Creating Legacy for Sport and Health Initiative, a partnership between WHO, the State of Qatar (Ministry of Public Health) and Qatar’s Supreme Committee for Delivery. Legacy.

Leave a Reply

Your email address will not be published. Required fields are marked *