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OXFORD, Mrs. –With the ever-changing landscape throughout college athletics and its name, image and likeness (NIL), Ole Miss Athletics has partnered with Altius Sports Partners (ASP) to enhance the school’s NIL program. ASP will provide Ole Miss with innovative and strategic guidance in policies and initiatives as well as educational support to empower Rebel athletes into the future. & # xD; & # xD; “This partnership with Altius Sports Properties will only continue to enhance our NIL program at Ole Miss,” said Vice Chancellor for Intercollegiate Athletics Keith Carter. “Their expertise in the NIL space throughout college athletics will be vital in the ability to serve our student-athletes at a high level and continue to provide a Premier experience to all of our constituents.” & # xD; & # xD; ASP will develop a roadmap to educate and support Rebel staff, coaches and athletes in the NIL space. This includes ongoing group workshops and one-on-one advice in areas such as time and opportunity management, contract considerations, personal branding, copyright protection, and risk mitigation. This partnership will ensure that Ole Miss athletics utilizes NIL responsibly and permissibly. & # xD; & # xD; Ole Miss Athletics had one of its most successful years in 2021-22, earning a program-record 20th place finish in the LEARFIELD Directors’ Cup standings. Ole Miss claimed its first national title in baseball, all while 16 of the Rebels’ 18 varsity sports competed in NCAA postseason play. Throughout the program’s history, men’s and women’s sports have combined for five national team championships, 24 individual trophies and 24 conference titles. & # xD; About Altius Sports Partners & # xD; Altius Sports Partners (ASP) is NIL’s launch platform and external innovation department that delivers consulting, strategic planning, compliance support and education to its clients. One pair An official premier collegiate athletic department and sports ts properties, ASP provides strategic solutions on topics ranging from NIL to landscape shifting work and media rights in college athletics. ASP currently represents the athletic departments at Arizona, Arizona State, Auburn, Cincinnati, Clemson, Duke, Georgia, Georgetown, Indiana, Kansas, LSU, Marquette, Miami, Mississippi State, Nebraska, Northwestern, North Carolina, Oklahoma, Oklahoma State, Ole Miss , Oregon State, Penn State, South Carolina, USC, Tennessee, Texas, Villanova, Virginia, and Wisconsin. ASP has also partnered with the Women Leaders in Sports Collegiate. Providing all stakeholders – athletic departments, coaches, and college athletes – with the resources they need to thrive in the new age of college athletics, ASP brings deep sports business sophistication to help those affected prepare and excel. It has built a team of cross-disciplinary leaders to achieve high levels of education, high access to opportunities and high standards of excellence. & # xD; & # xD;

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