BERWYN, Pa. – Playfly Sports Properties, the dedicated high school and collegiate marketing and multimedia rights division of Playfly Sports, today announced a new 11-year agreement with Old Dominion University Athletics. The expanded multimedia rights partnership will run through the end of the 2033 academic year and continue Playfly and ODU’s innovative collaboration to create non-traditional marketing and revenue-driving opportunities.
The partnership between Playfly Sports Properties and ODU dates back to 2008
