DUBAI, UNITED ARAB EMIRATES – FEBRUARY 24: Dubai city skyline is seen from The Five hotel on The … [+] Palm on February 24, 2021 in Dubai, United Arab Emirates. Dubai is open for business except for foreign tourists and is gradually reviving its economy by embarking on one of the most aggressive vaccination programs in the world. (Photo by Paula Bronstein/Getty Images)
The new two-part BBC TV show Dubai Hustle aims to show how Dubai’s booming property market is progressing and whether a group of ten British agents can succeed in the forward-looking territory.
Marketed as The Apprentice meet Selling Sunset, the show follows the band working within Haus & Haus, a British real estate agency with an office in Dubai.
Home & haus chief executive James Perry said: “This is ambitious television for young people.”
“We hope this will inspire others to broaden their ideas of what they are capable of; there are so many great opportunities out there.
The series is produced by British production company Multistory Media.
Rudy Lira Kusuma of Your Home Sold Guaranteed Realty is on a mission to support real estate agents in building their own teams and growing businesses around them.
On the perspective and thought process behind the series, he said, “We’re based in California and our goal is to grow and help one thousand real estate agents in California by December 30, 2024.”
“Our real estate sector is booming and many Americans are moving to the state and expanding their portfolios with new properties. From an international perspective, however, it is easy to see Dubai’s allure and just how he’s grown over the past few years, he said.
Binding reinforcement for cylindrical pile cage, Dubai Mall Development, UAE. (Photo by Adrian … [+] Greeman/Construction Photography/Avalon/Getty Images)
“There are definitely a lot of opportunities out there and it’s cool to see young people trying to make it in an exciting market away from home.”
He continued, “I think COVID has shown us how small the world is in some ways, so now you see more people traveling and moving countries to work remotely and start new lives than ever before. Real estate is such a strong industry with a real transferable skill set, so it will be fun for audiences to see the nuances that go into the business.
Rudy Lira Kusuma at an event.
Kusuma’s goal is to allow agents to experience financial freedom and not necessarily be beholden to one linear way of doing business in the industry. Managing to sell 500 homes a year in his first three years of building his team at REMAX in California, Kusuma said, “It’s a good opportunity for viewers to see different areas of the business on the show. .”
Currently, the company is expanding throughout California, Texas and Florida to capitalize on the market.
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