Watching TV on streaming is supposed to be great. Get whole seasons at once, so you can watch as you prefer. There is only one problem.
I wasn’t a fart old man screaming about what TV was like when I was growing up, but all television was on the air for everyone at the same time – in prime time, when it was easy to watch. The big advantage to this – if you haven’t seen where I’m going – is that it has helped prevent spoilers.
Sure, new cable and broadcast programs like Better Call Saul and Abbott Elementary are doing well now, but all things on Netflix and Hulu are coming to a close. This is great for some, but I think it’s exactly the opposite of what we should do.
Fortunately, Apple TV Plus and Prime Video (two of the best streaming services) seem to know this is a problem, and have quietly changed the game.
Prime Video found another way
If you’re on any social network, you know that Stranger Things 4 needs to be cheated on immediately because the spoilers were there. It’s the kind of annoyance that led me to quickly watch the show the night after its release, which I didn’t really love.
Either just stay out of social media at all, develop a step-by-step knowledge of dumb features or just accept spoilers. However, this is not a good way for things to work. On the same subject : Streaming in Canada on Amazon Prime Video, Apple TV + Crave, Disney + and Netflix [July 4-10]. Fortunately, Prime Video realized this was a problem, and used Twitter to reveal how to fix things. Check out this tweet from The Boys ’official account.
#TheBoysFinale has landed – all wrapped up in dad issues and the American flag. pic.twitter.com/iVD5UvRdDc8 July 2022
Note that this tweet was posted at 8:04 p.m. on Thursday, July 7th. It was the day before the season 3 finale of The Boys was “supposed” to leave. The Boys had been doing this all season, even with the premiere, and I like it.
Those who are aware of these drops can watch those episodes that night, and they won’t have to worry about spending the next day dodging spoilers. For example, you’ll probably watch Disney Plus shows in the morning that they release, even if it wasn’t written about them for work – because of spoilers.
But it wasn’t the first time I had found such a revelation.
Apple TV Plus is quietly bucking the trend
The Thursday before the Severance finale, I introduced myself to the magazine screeners I had access to, because I wanted to see the finale first. And then, in a private Discord, I heard that I didn’t need to.
Apple TV Plus apparently dropped the Severance finale first. On the same subject : The best Prime Day 2022 video game deals: PS5, Xbox Series X, Nintendo Switch and more. Yes, Apple, in its infinite wisdom, has also understood how people really love watching TV in prime time.
This is almost more of a secret than anything at this point, but it shouldn’t be. Because watching at night, in prime time, felt right.
Outlook: Why I doubt this will be the new norm
Most of the best streaming services have one thing in common: an international audience. So, by posting shows Thursday afternoon (on the west coast) and evenings (on the east coast) in America, I am only really possibly putting people in the UK for an annoying moment on their social media, waking up. See the article : You may be able to bundle HBO Max and Amazon Prime Video again soon. to potential spoilers.
That’s why streaming services like to release shows at 3 p.m. ET – the typical weather shows on Hulu and Netflix drop. It then shows release at 12 hours on the west coast, 8 hours in the UK, and later on the line. The release date is the same.
Someone once told me that the morning release schedule was great for them because they don’t have a traditional job and can watch shows in the morning. And, okay, it’s good for them, but to be frank, I’m selfish and I don’t really think they should be categorized to that crowd.
I don’t know if Netflix will follow suit – nor will it help much, since they like to release entire seasons that are hard to finish in one evening – but I’d like all streaming services to consider this again. way of doing things. I’ll keep an eye out to see if Amazon and Apple continue to push this trend, but I wanted to give them their roses to at least try this.
Henry is a senior editor at Tom’s Guide that covers streaming media, laptops and all things Apple, reviewing devices and services for the past seven years. Prior to joining Tom’s Guide, he reviewed software and hardware for TechRadar Pro, and interviewed artists for Patek Philippe International Magazine. He also covered the wild world of professional wrestling for Cageside Seats, interviewing athletes and other industry veterans.
Henry is a senior editor at Tom’s Guide that covers streaming media, laptops and all things Apple, reviewing devices and services for the past seven years. Prior to joining Tom’s Guide, he reviewed software and hardware for TechRadar Pro, and interviewed artists for Patek Philippe International Magazine. He also covered the wild world of professional wrestling for Cageside Seats, interviewing athletes and other industry veterans.
